Campaign:
Crocs for zulily

Details:
Partial site takeover, with product page custom design. With direction from the Art Director to depart from typical Crocs campaigns in the past, we moved forward with a bright, vibrant, color-blocked concept with an animated gif treatment, unique animations and still designs were created in conjunction with imagery from the photography & styling team. Additonal Marketing assets were created to drive sales.

Results:
• Est. Demand: 607.9k | Actual: 622.8K

 
Crocs_DW_Mobile_Template.jpg
 
 
 
 
 
 
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230667_MEN_HP5.jpg
215966_KIDS_HP4.jpg
209032_Shoes_HannaAndersson_HP2.jpg
 
 
 
 

Art Direction: Marina Harnik
Photographer: Matt Villanueva
Stylist: Lauren Diseth
Copy: Erin Alkire